Audience
eCommerce companies in need of a powerful Marketing Analytics solution
About Odyssey Attribution
Odyssey is a multi-touch attribution tool that integrates with your Google Analytics and gives your insight into the true performance of your marketing channels. Increase your online marketing performance due to the actionable insights of Odyssey. After analyzing each traffic source on a granular level, Odyssey will provide you with a suggested ad spend for each ad. Compare this to your current ad spend to identify opportunities and bottlenecks. To get started all you need is Google Analytics. Odyssey uses your Google Analytics raw click data to provide you with actionable insights. Easily integrate with all of your marketing channels. See the incremental value of each marketing channel, on every level. Customers use multiple devices. So we've optimized our attribution model to that. Odyssey uses all the available data in order to form a full customer journey with cross-device attribution. This results in a complete customer journey in a single view.
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Pricing
Starting Price:
$250 per month
Free Trial:
Free Trial available.
Integrations
Company Information
Odyssey
Founded: 2016
Netherlands
odysseyattribution.co
Videos and Screen Captures
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Product Details
Platforms Supported
Cloud
Training
Documentation
Live Online
Webinars
In Person
Support
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Online
Odyssey Attribution Frequently Asked Questions
Odyssey Attribution Product Features
Marketing Analytics
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
A/B Testing
Campaign Management
Predictive Analytics
Website Analytics
Marketing Attribution
Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
ROI Tracking
Audience Segmentation
Predictive Analytics
