Audience
Publishers and content creators wanting a tool to manage the use of their copyrighted material by generative AI platforms
About ProRata.ai
ProRata.ai is a Pasadena, California-based company that builds technology enabling generative AIs to properly attribute contributing content and share revenues on a per-user basis with the owners of the copyrighted material they use to generate results. The company believes that generative AIs must share revenues on a per-user basis with the owners of the copyrighted content they use to generate results. ProRata.ai is launching a new type of AI search engine that offers content owners fractional attribution and a 50/50 revenue share. ProRata.ai's technology analyzes AI output, measures the value of contributing content, and calculates proportional compensation. By crawling and repackaging copyrighted material without proper credit or compensation, AI poses an existential threat to content owners. For content owners to thrive, they must be compensated each time AIs use their material, just like music and movie streaming.